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Cosmetics

Protect prestige beauty.
Defend skin from fakes.

VeroSeal embeds invisible Vero Code into cosmetics packaging — proving authenticity from the boutique to the bathroom shelf without compromising premium design.

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$75B
lost annually to counterfeit cosmetics
5–7%
of global trade is counterfeit
1mm²
invisible Vero Code footprint
Product tax stamp
Live Deployment

Product tax stamp

Discreet authentication label preserving premium pack design.

The Problem

Silent disruptors in beauty markets.

Counterfeit cosmetics frequently contain lead, arsenic and bacteria — and they're indistinguishable from genuine product at the marketplace level.

01
Marketplace Counterfeits
Fakes flood Amazon, social commerce and unauthorized resellers — eroding prestige pricing.
02
Toxic Formulations
Counterfeit cosmetics often contain heavy metals, mercury and microbial contamination.
03
Gray-Market Diversion
Travel-retail and regional SKUs leak into unauthorized channels.
04
Brand Erosion
Bad fake-product experiences are blamed on the real brand, hurting loyalty.
05
Visible Codes Break Design
Open QR/Data Matrix conflict with premium packaging aesthetics.
Why Vero Code

Invisible. Closed-algorithm. Aesthetically uncompromised.

Unlike QR or Data Matrix, Vero Code can be embedded covertly inside holographic seals and printed graphics — protecting authenticity without changing your packaging design.

CapabilityVero CodeAztecData MatrixMS TagMAXIPDF 417QR
Closed algorithms
Custom algorithm support
Continuously enhanced
Turn-key T&T solutions
Product Lifecycle

From counter to consumer — every product authenticated.

01
Covert Code Embedding

Vero Code is integrated into existing labels, foil seals or hologram inserts at filling — invisible to the naked eye.

02
Channel Tracking

Distributors, boutiques and travel-retail scan each unit — exposing diversion in real time.

03
Consumer Authentication

Shoppers verify product before purchase — building trust and converting hesitation into sales.

Consumer Verification

Turn authenticity into a brand moment.

Every scan is an opportunity — proof of authenticity, plus a direct channel for loyalty content, tutorials and reorders.

  1. 1
    Scan Vero Code
    Camera reads the covert code on packaging or seal.
  2. 2
    Confirm authenticity
    Real-time validation plus brand-owned post-scan experience.
  3. 3
    Report suspicious product
    Findings feed straight into your brand-protection dashboard.
Scanning a cosmetics product with the VeroSeal app
Verified cosmetics details displayed in the app
Reporting a suspect cosmetics product in the app
Brand Protection

Protect prestige. Convert trust into sales.

Talk to our team about deploying VeroSeal across your beauty portfolio.

Request Demo